To create inspiring interior imagery for homeware products, in order to develop The Original Factory Shop’s seasonal homeware campaigns. Over the past few seasons, the Dot team have worked on both location and studio-based projects. In studio, the set-builds briefs were to be versatile and neutral to be used for both living & bedroom products, with complimentary propping. Similarly, locations were to be both beautiful and inspiring, and offer enough versatility to shoot a variety products across seasons, for example A/W and Christmas on a single day, all within a tight budget.
The Dot in-house photography, production and wider freelance teams have worked together to move the TOFS homeware campaigns forward in recent months. In fact, one of the studio campaigns was fit to be featured in ‘Ideal Home’ magazine…!